Over 10 Years of Trusted Motorcycle Trade Experience — and We're Just Getting Started!
With more than a decade in the motorcycle trade, our passion and experience set the standards we live by. Every bike we sell reflects our commitment to quality, integrity, and the shared love of motorcycling.
Who We Are
We’re a proud, family-run motorcycle dealership based in Bushey, near Watford, Hertfordshire. Bikes are more than just our business — they’re our way of life. What began as a family obsession has grown into a thriving dealership where enthusiasts can buy and sell motorcycles with complete confidence.
After spending years in the industry, we founded our own company to do things the right way — combining expert trade knowledge with genuine care for our customers. Whether you're looking to buy your next motorcycle or sell your current bike, we’re here to make the process simple, transparent, and enjoyable from start to finish.
A selection of our Motorcycles for Sale
Used HONDA CB1000R 1000
£6,095Used DUCATI MULTISTRADA V4 1158 PIKES PEAK DUCATI QUICK SHIFT
£17,995Used YAMAHA R1 1000
£9,695Used HONDA CBR1000RR FIREBLADE 1000
£4,295Used KAWASAKI NINJA ZX-10R 1000 SE
£10,495Used SUZUKI V-STROM 650
£4,695Used DUCATI 1299 PANIGALE S
£14,995Used KTM 950
£4,295Used HONDA GL1800 GOLD WING 1800 TOURING
£14,495Used DUCATI 749R
£9,995New CFMOTO 125NK 125
£2,799New CFMOTO 675SR-R 675
£6,999Used KAWASAKI ZZR1400 1400 ABS
£5,995Used DUCATI HYPERMOTARD 821
£5,295Used DUCATI PANIGALE V4 SP 1103
£23,995Our Mission
Our mission is to deliver a smooth, reliable, and enjoyable motorcycle trading experience for every rider. We carefully hand-select our stock to ensure every bike meets our high standards for quality, performance, and value.
We aim to be the go-to destination in Watford, Bushey, and Hertfordshire for riders who want a dealership that genuinely understands their passion.
Our Values
Every motorcycle we trade is treated as if it were our own. Our family values of honesty, trust, and passion are at the heart of everything we do. From first enquiry to final handover, we’re committed to providing a friendly, professional service that keeps riders coming back.
- Integrity: We value transparency and fair pricing.
- Passion: We live and breathe motorcycles — it’s what drives us.
- Customer Care: Our customers are fellow enthusiasts, not just transactions.
- Quality: Every bike is inspected, prepared, and presented with pride.
What We Do
We offer a complete motorcycle sales and trade-in service designed to make buying or selling your bike effortless. Whether you’re upgrading, downsizing, or simply looking for something new, we’ll help you find the right match — or the right buyer.
Our stock includes a wide range of makes and models, from everyday commuters and adventure bikes to premium used motorcycles and cherished classics. Every bike is checked, cleaned, and prepared to ensure it performs exactly as it should.
If you share our passion for two wheels, you’ll feel right at home here.
R&C Investments Group Ltd T/A: Trident Motors (FRN: 1001584) is an Introducer Appointed Representative (IAR) of Meridian Finance Partners Ltd (FRN: 661646) which is authorised and regulated by the Financial Conduct Authority.
